I'm taking a big step with my social networking persona...I'm starting a hashtag.  Do I have to register it with ICANN?  Biz Stone?  Jimmy Fallon & Justin Timberlake?  The new hashtag is #itsnotbigdata. My reasoning is this -- big data (or Big Data or "Big Data") is at the peak of inflated expectations on the Gartner Hype Cycle.  That means that every blogger and her brother is using the term so that it'll garner more hits on the interwebs.  Problem is, it's not always used accurately and consistently.  Now I like data...I like technology...I like software...but I don't like when buzzwordy terms get thrown around haphazardly with no regard for the downstream effects.  And what are the downstream effects?  It's article after article incorrectly utilizing the term Big Data thereby…
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