Don’t Hype Analytics

Analytics
What if you could know someone's GPA just by simply looking at their phone? That's the first line spoken in this Dartmouth College video about their StudentLife study.  The problem with that line is that it starts to look like hype.  Like marketing.  Like a Buzzfeed clickbait article (apologies to Buzzfeed...it appears they are trying to go legit...I'll say it looks more like a Clickhole article).  I wanted to write this post to do two things: Commend the Dartmouth team on the work they've been doing Warn them not to add to the mountains of hype surrounding analytics and predictive modeling in ed tech The description of the study is wonderful.  They say: StudentLife is the first study that uses passive and automatic sensing data from the phones of a…
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